Email Marketing & Customer Journey

Strategy, copywriting, design, and complete setup of your email flows — ready to activate from day one.

€1500.00

Full implementation of your email marketing: strategy, customer journey mapping, copywriting for 1-2 automation flows, email template design, and setup in your platform. Before writing a single email, we map how a user arrives at your business and where email can have the most impact.

This service includes setting up your flows directly in your email platform. Complex technical integrations with CRMs, ERPs, or external systems that require a developer or IT specialist are not included — if that applies to your setup, I'll flag it from the briefing so you can arrange it in advance.

DELIVERABLES

Email marketing strategy and customer journey map
Complete copywriting for flows (1-2 automations)
1 sample newsletter ready to use
1-2 visual email templates set up in the platform
Delivery and basic training session

Typical timeline: 4 weeks from briefing.

Briefing session and audit of the current email marketing setup
Full customer journey mapping
Email marketing strategy and newsletter planning
Design of 1–2 complete automation flows (logic, triggers, and conditions)
Copywriting for all emails within the automation flows
1 ready-to-use sample newsletter
Visual design of 1–2 email templates
Setup of flows in the client’s email platform
Testing and adjustments before activation
Delivery session and basic training on usage

If you already use an email marketing platform, we will work within it. If not, I will recommend the most suitable option for your business during the briefing session.

Yes. If part of the work is already done, the scope can be adjusted accordingly. Share your current situation and we can define the best approach.